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Shelby Farrell


Why I run:

For me running is a way to live my life to the fullest. Ultrarunning challenges my mind and body, and I feel most alive when these two things are working together. Every run gifts a magic key to unlock the next lesson and there is an endless meadow filled with future challenges to test that lesson. A new hill, trail, race, friend, location, distance. Running is pretty awesome, amirite?


My favorite place to run:

I have a bit of an obsession with the 68-mile long Backbone Trail through SoCal’s Santa Monica Mountains. With a mix of sunny fire roads, winding single track, and sweeping ocean views, the entire trail is straight out of a dream.


What I hope to convey through my content:

As the Sr. Content Marketing Manager for UltraSignup I aim to inspire individuals to play within our fabulous trail running community as much as possible. I encourage you to set wild goals, to push yourself, and possibly surprise yourself on your way to achieving them.


More about Shelby:

I was not always a runner– a sucker for a good turkey trot, I felt being able to run three miles was a fair test of fitness. After college I decided to kick it into another gear. With a new found focus on my personal health and wellness I trained for my first marathon– the Vermont City Marathon– in 2013. Finishing sub four hours, stronger than I ever expected, I became hooked on running, setting big goals, and chipping away at them day after day. Furthest distance to date is 290 miles. I like the long stuff. 😜

Waffles over pancakes.

Alien believer.

Oh, and I live in a van with my husband and two cats. 🚐🐈🐈‍⬛


You can find me on Instagram @shelbzzf or on my slightly neglected YouTube channel.

Recent posts by Shelby Farrell

How are we applying the lessons we learn from running ultramarathons?

Find more from Brendan Leonard on Instagram @Semi_Rad and explore his pieces curated exclusively for UltraSignup.

Season 3, Episode 14: Courtney Dauwalter on Hardrock, Big Goals, and Double Cheeseburgers

Courtney Dauwalter and Hardrock Race Director Dale Garland join The Trailhead Podcast to talk about their individual goals for the 2024 event!

Foot Care 101

Why is foot care important for runners? How can you take care of your feet so you can run farther?